ABOUT
Rachel Camfield
Founder of The Gentle Creative® • Author • Trauma-Informed Business Coach
Founder of
Helping sensitive entrepreneurs discover their inner authority, reclaim their vitality, and find freedom in every season.
10+ years • 200+ clients
I Help Entrepreneurs Build Businesses That Honor Their Whole Journey
For over a decade, I've worked with sensitive entrepreneurs who've tried the traditional business advice. Push through, do more, be everywhere and found themselves burned out, overfunctioning, and disconnected from why they started.
Here's what I've learned during this time. The patterns you carry aren't obstacles to overcome. They're information. Your sensitivity isn't a liability. It's wisdom. And business strategy that ignores your whole self will always leave you depleted.
Through The Gentle Creative® coaching, clients experience three core transformations
✿ Discover Your Inner Authority – Move from seeking external validation to trusting your own guidance. Your story becomes your authority.
✿ Reclaim Your Vitality – Build a business that energizes you instead of depleting you. Create systems that honor your capacity, not override it.
✿ Find Freedom in Every Season – Navigate wins and challenges without losing yourself. Transform over-functioning patterns into grounded choice.
This work changed my life. Over 10 years and 200+ clients, I've witnessed it shift trajectories for entrepreneurs ready to stop fighting themselves and build from their authentic power instead.
What Clients Experience
“I'm making 10x the income I was making when I started” — Small Group Member
“Space to crack into one of my biggest challenges. The Coming Home Retreat gave me the space and support I've been searching for.” — 2023 Retreat Attendee
“I've doubled my income while working fewer hours” — Small Group Member
“I created a waitlist within one year” — Small Group Member
“The irony is that Rachel's approach is slow and gentle, yet it is truly the fastest I've ever been able to move through my own personal growth.” —Foundational Scripts participant
“My business feels like coming home to myself, FINALLY” — Small Group Member
This is what happens when you honor your whole self while building your business.
My story
From Burnout to Building Differently
My Beginning: In 2015, I started my coaching company believing I had to choose between business success and my wellbeing. I thought professional meant covering up what I noticed, and growth meant pushing past what I knew I needed. I was wrong.
What I discovered was that the entrepreneurs who truly thrived weren't ignoring their needs. They were building around them.
My Discovery: As I worked with more clients, I noticed something. Patterns formed in our past about worthiness, productivity, rest, and taking up space were quietly guiding business decisions.
These weren't just mindset issues to overcome. They were protective patterns that once served us, scripts we absorbed before we could even question them. A client would say, “I can't raise my prices,” and beneath that was a belief that her needs weren't as important as others’. Another would struggle with visibility, and we'd uncover a script that being seen wasn't safe.
This understanding became the foundation of my work.
The Methodology: After coaching for 10 years, I developed Foundational Scripts™, a gentle methodology for identifying the unconscious patterns driving business decisions and gently rewriting the ones that no longer serve you or your business.
This work combines Witness work and attunement practices, Re-evaluation Counseling principles, Narrative therapy approaches, and Trauma-informed facilitation. It's not traditional mindset coaching. It's deeper pattern work that creates lasting transformation.
This methodology has supported:
200+ entrepreneurs through 1:1 and group coaching
450+ weeks of individual and group sessions
Three sold-out Coming Home Retreats
Multiple groups of the Foundational Scripts intensive
Weekly readers in my newsletter community
The results: Entrepreneurs who have finally launched offers they'd been planning for years, doubled their prices because they trusted their value, built sustainable systems that honor their capacity, created content that attracts ideal clients effortlessly, navigated challenges without collapsing into old patterns
The Book: This understanding and my own lived experience led me to write The CPTSD Journal, a gentle companion for healing that brings the same patient witnessing to the page. Whether in my book or within coaching, real change requires space that honors exactly where you are.
These 10 years have taught me that transformation often happens slowly, then all at once. Not through forcing ourselves into strategies that ignore our truth, but through gentle, consistent support that honors how our journeys have prepared us for what we're creating.
I believe your sensitivity is strength, your boundaries are wisdom, your desire to do business differently is exactly what's needed, the world is better with your unique gifts in it, and I've spent a decade developing the methodology to help you build from that truth.
The proof: This methodology has now supported 200+ entrepreneurs through 1:1 and group coaching, 450+ weeks of coaching sessions delivered, 3 sold-out Coming Home Retreats, Members who've doubled their income, created waitlists within a year, and fallen back in love with their businesses.
Foundational Scripts™
The Methodology Behind the Transformation
Before we can build sustainable business strategy, we need to understand the patterns quietly running in the background. Foundational Scripts™ are the unconscious beliefs formed in your past about your worthiness, what productivity means, whether rest is earned, how boundaries work, and whether you deserve to take up space.
These scripts were written before you could question them. And they're guiding your business decisions today.
How It Works
Through Foundational Scripts work, we:
Identify the core patterns driving your business decisions. Example: "I can't delegate" often stems from "Only I can do it right" (perfectionism script) or "I have to prove my worth through productivity" (worthiness script)
Understand where these patterns came from and what they were protecting. These weren't random. They kept you safe. We honor that.
Witness what's present without rushing to fix. Real transformation requires being fully seen first.
Rewrite patterns that no longer serve you. Gently. At the pace of trust. With your full permission.
Build business strategy from authentic clarity. Now decisions come from wisdom, not wounds.
This isn't traditional mindset work. This is about understanding yourself more deeply so you can make choices that actually align with who you're becoming.
Where You Experience This Work:
Foundational Scripts 9-Week Intensive – Focused deep dive into pattern work
The Gentle Creative Small Group – Woven throughout 10-month journey
The Coming Home Retreat – Intensive weekend transformation
1:1 Coaching – Fully customized to your patterns
This methodology is the foundation of everything I teach.
work with me
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work with me ✿
Training & Credentials
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B.A., English, Virginia Tech (Concentration: Technical & Professional Writing, Minor: Psychology)
Trained facilitator in witness work and attunement practices
Student of Re-evaluation Counseling and Leadership Training
Student of UnShaming with David Bedrick, Santa Fe Institute for Shame-Based Studies
Mentee and co-facilitator with Laurel Holland, original life coach for women
Former Group Fitness Instructor and Personal Trainer
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Creator of Foundational Scripts™ framework
Founder of The Gentle Creative® coaching programs
Creator of The Coming Home Retreat™ (Bed & Breakfast Business Coaching™)
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10+ years as trauma-informed business coach
Author of The CPTSD Journal (published work on healing)
14-year sales and marketing career with 7-figures in total sales
Former speaker at AmericasMart Atlanta, catstudio sales team trainer, featured speaker for rooms of 20 up to 400+
20+ years professional writing experience
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200+ entrepreneurs coached through individual and group programs
450+ weeks of coaching sessions delivered
135+ small group sessions facilitated
Three sold-out annual retreats
Weekly newsletter with 45%+ open rates
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Maternal mental health advocate
Mental health and wellness advocate
Licensed artist
Homemaker and mother
Work With Me
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Three-day intensive transformation • April 23-25, 2026
Experience all three outcomes in an intimate 4-person weekend. Includes professional photography, all meals, private room, and deep Foundational Scripts work.
Investment: $2,997 • Next retreat: April 2026
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9-week deep dive into pattern work
Identify and rewrite the unconscious scripts driving your business decisions. Perfect for entrepreneurs ready for focused transformation work.
Primary outcomes: Inner Authority + Freedom
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10-month coaching journey • Limited to 6 participants
Weekly group coaching, private community, gentle accountability. Build a business that honors your awareness while creating sustainable success.
Complete transformation: Authority + Vitality + Freedom
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Freely Offered • Open to all
Complimentary monthly calls where we explore what's present for you. Where you're stuck, what patterns might be at play, and gentle next steps forward.
Perfect for: Initial exploration and ongoing support
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Free • Connection + Inspiration
What readers call “balm for the overwhelmed entrepreneur.” Gentle wisdom, real talk about building as a sensitive entrepreneur, and practical tools.
Join other sensitive entrepreneurs doing business differently
Professional Bio
Rachel Camfield is the founder of The Gentle Creative®, a trauma-informed business coaching practice that has helped sensitive entrepreneurs discover their inner authority, reclaim their vitality, and find freedom in every season of business. After coaching for over 10 years, she has developed proprietary methodologies, including The Gentle Creative® Coaching Core Programs, that transform burnout into vitality, over-functioning into grounded choice, and sensitivity into superpower.
Her approach combines practical business strategy with deep pattern work, drawing from witness work, Re-evaluation Counseling principles, and trauma-informed facilitation. She creates containers where sustainable growth honors both healing journeys and entrepreneurial dreams.
Rachel is the author of The CPTSD Journal, a companion for healing that has helped others navigate their recovery with gentleness and patience. She hosts The Coming Home Retreat™ annual gathering (sold out 3 consecutive years) and leads The Gentle Creative® Coaching Programs.
Her work has been featured in Ignite Your Soul Summit, Ignite Your Business Retreats, Renew Chiropractic, RVA Holistic PT, AmericasMart Atlanta, and her weekly newsletter reaches hundreds of entrepreneurs with open rates consistently above 45%.
Rachel believes sensitivity is strength, boundaries are wisdom, and the desire to do business differently is exactly what the world needs. She lives outside Richmond, Virginia with her family where you'll find her enjoying quiet country air, cutting and arranging fresh flowers, and scooping up vintage finds.
For media inquiries, speaking requests, or collaborations: Click here.
The Book
The CPTSD Journal
A Guided Companion for Healing
I wrote The CPTSD Journal because I kept seeing the same thing in my coaching practice, entrepreneurs who'd been through trauma needed a gentler approach to healing. Not rushed. Not forced. Not performative.
This journal invites you to light a candle, make tea, sit with a blanket, and meet yourself exactly where you are. It's about quilting together the pieces of your reactions, relationships, and life with patience and compassion.
The same gentle approach I bring to business coaching lives here. Witnessing your story, honoring your wisdom, and creating space for the slow, sacred work of becoming.
Available on Amazon and in my shop.
What readers are saying:
"This journal gave me permission to go at my own pace. For the first time, healing didn't feel like another thing I was failing at."
"Rachel's gentle questions helped me see patterns I'd been living with for decades. I finally understand myself."
the healing shop
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the healing shop ✿
BE INSPIRED.
shop the healing collection.
Discover a healing collection of art, gifts, home decor, and books thoughtfully created or curated to bring beauty, comfort, and meaning to your journey.
the podcasts
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the podcasts ✿
LISTEN IN
Created to share stories and hold space
The Gentle Creative® Podcast
Resting at the intersection of creative business, entrepreneurship, and mindful living that honors your whole story.
The Mother’s Embrace Podcast
A soft place to land with a community designed to bring awareness, encouragement, and support on the self-mothering and motherhood journey.