How to End a Sales Call
Sales… Not everyone’s favorite word, but it is essential for the growth and success of your business.
In this post, I am sharing my overall strategy after being an online entrepreneur for the last 8 years and serving my former 7-state Southeast territory.
I learned a TON in my career in the wholesale home decor and gift industry.
It was a lot of road trips, phone calls, emails, shows, and cold calls but there is absolutely a way to make your own sales conversations go smoothly and elegantly, leaving you feeling empowered and rock solid in your sales process.
If you are building a brand, this cannot be avoided. So lean in with me, and let me know if you try the script.
My philosophy on sales:
I am not here to ever convince anyone of anything. My job is to educate, inspire, and invite.
Here is my golden sales ticket that will FREE you from the stress of, “Did I get it right? Did I say the right things?”
One of the most powerful things you can do in a sales conversation is to ask a yes or no question.
Before you get off your call, you never leave the ball in the client’s court. It’s not on the client/customer to follow up. You want to leave the ball in YOUR court. So you ask a Yes or No question.
Always start with your biggest ask FIRST and chunk it down to the tiniest one. (See stages.)
Here is a script for you:
"Kelly, thank you so much for learning more about how we can potentially work together. I have loved learning about you. I definitely think my programming would serve you exactly where you are and help you reach the goals that I know really matter to you. Would you like me to…"
Stage 1: Would you like me to send you the link to sign up? Y/N
Stage 2: Would you like to put a date on the calendar for us to circle back? Call, text, email, DM? Y/N
Stage 3: Are you on my email list? I want to make sure we are connected for normal communication if this is speaking to you and you’re enjoying this conversation. Y/N
Give them the option to tell you exactly where they are in the simplest sentence: Yes or No
It’s not being pushy. It’s being the leader of the conversation, and “it is kind to be clear” (Brené Brown).
Why do this? Why create a practice out of this?
What can tend to happen in the sales process if you leave the ball in the client’s court is they get off the call and they dive back into their busy day and life. Which is not personal, it is normal.
You want to service them. This is how I do it, and I hope it helps you on your journey.
“One of the most powerful things you can do in a sales conversation is to ask a Yes or No question..”
